A payment gateway is a platform that authorizes transactions at any point of sale using various payment modes. The payment mode can range from credit cards, debit cards, and bank transfers to UPI and mobile wallets. Zaakpay’s payment gateway is the right blend of outstanding features and a customer-centric approach that allows businesses to gain more customers, increase sales, and watch profits grow.
Payment gateways are especially crucial for B2B businesses. A massive chunk of B2B deals happens online, with buying companies preferring to complete online transactions. The trend of bulk payments with B2B businesses makes having a payment gateway more critical to streamline the bulk payment collection process. Here are some factors why B2B businesses must get digital payment solutions like a payment gateway today to grow their business.
Top Benefits of a Payment Gateway for B2B Enterprises
Online security
When businesses are dealing with financial transactions, the first thing that comes to mind is online payment security. Whenever a customer enters their credit card details on their website, they must be assured that no one else can access the sensitive information except the payment processor. It becomes a huge risk to the buying enterprise, who may not feel comfortable entering their payment details on a payment platform. Fortunately, Zaakpay’s ultra-secure payment gateway encrypts the user’s payment information to safeguard the user’s interest. With Zaakpay’s mega secure payment gateway, no one (not even the merchant) can access the payment details except the processing gateway. Merchants can enjoy all these features at super affordable payment gateway charges.
They use this data to generate a unique code for each transaction, which is only valid for a limited time. So, suppose anyone tries hacking into a business website, the hacker will not access the credit card details relevant to the transaction since it is encrypted and cannot be decoded.
Accept multiple payment modes
When a business accepts online payments, its customers would demand a specific payment mode. For instance, X person is not comfortable entering their bank account or card details online and wants to pay online only via UPI or a mobile wallet. In cases like this, businesses that offer end-to-end payment solutions with a wide variety of payment modes will make the sale. The absence of such an online payment service will prompt the customer to rethink their purchase.
This is where Zaakpay comes in. Zaakpay’s digital payment solutions host a slew of different payment modes to enable B2B merchants to offer their buyers a suite of payment options.
Powerful technology
Internet payment gateways are backed by robust technologies that give the freedom to accept multiple payments for any B2B business. Zaakpay’s payment gateways run on an engineered processor that can process lakhs of payments simultaneously in a glitch-free manner. These payment processors boast a 99.9% system uptime to take care of sales coming through at any hour of the day.
API integration in Zaakpay’s payment gateways is another fantastic feature used to integrate the gateway into a website or an app. A payment gateway that includes API integration facilitates easy incorporation with various plugins available as resources.
Moreover, no business wants a digital payment system that provides a slow experience to their B2B customers while making the transaction and waiting for confirmation. Hence, Zaakpay’s gateway platforms are built with software that offers quick response and instant payment processing. This allows businesses to pay online within seconds – a feature that in-turn helps increase impulse buys.
Equipped with fraud prevention system
There is ample risk of credit card fraud for online businesses, and an internet payment gateway monitors such risks to thwart any hacking attempts. A payment gateway must be equipped with the best fraud prevention system to track or monitor suspicious activities and inform businesses about potential threats.
Additionally, Zaakpay’s online payment system uses two-factor authentication, CVVs, OTPs, and allows customers to hotlist their cards in case of a suspicious transaction. All these efforts and features go a long way in preventing fraudulent transactions for B2B businesses.
Business automation
Payment gateways help businesses automate their online payment system with the help of APIs. From one-tap payments to securely storing the user’s payment information for recurring billing, automating payments helps B2B businesses save time and overheads. Moreover, automating payments is a feature that comes at no extra payment gateway charges!
The Takeaway
B2B businesses need to incorporate a digital payment system that enables payment collection from all modes and ensures proper security at all times. Zaakpay’s payment gateway hits all these boxes and offers cutting-edge, exclusive features to ensure nothing stops a B2B business from scaling new heights.
Zaakpay’s innovative features and advanced technology helps B2B businesses to proliferate. If you are a booming B2B enterprise, a Zaakpay partnership is all that you need! Contact us today.
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